Cinema has been weakened in recent years and its survival cannot be taken for granted, the French actress Isabelle Huppert said as she took charge of the main jury at the Venice Film Festival.
The 11-day event draws together filmmakers from around the world, giving them an invaluable opportunity to promote work that might otherwise not gain global prominence.
But beyond the Venice Lido's glamorous red carpet, movie veterans worry about the future of the industry: box office sales have not yet recovered from the Covid pandemic, raising questions about the long-term financial viability of movies.
"What concerns us all is that cinema continues to live on as much as possible. We know that it has been weakened in recent times," Huppert said at the traditional news conference to mark the start of the world's oldest film festival.
"I am not a director, I am only an actress, but we know what it represents in terms of courage, endurance, solitude, determination, to... make a film," she added, saying her goal was to help cinema keep going "for as long as possible".
"But that's why a festival like Venice exists, it's like an ecosystem that is more necessary than ever to proclaim these values. So I'm really happy to be here," Huppert said.
Huppert has appeared in over 120 films and has won the Best Actress award twice at Venice, in 1988 and 1995. She and her family also run two small art house cinemas in Paris.
Global cinema box office takings are estimated to have reached almost $34 billion in 2023, according to data from Gower Street Analytics, an increase of 30.5% on 2022, but still 15% below average annual returns from 2017-2019, before the pandemic.
However, sales have declined again this year in the United States - the biggest movie market in the world, setting alarm bells ringing.
The American director Debra Granik, who is the head of the jury for Venice's more experimental Horizons section this year, thanked Huppert for addressing the "elephant in the room".
"That's why we all showed up here because we want to see this artform thrive," Granik said.
The Venice festival opens with the world premiere of Tim Burton's Beetlejuice Beetlejuice, which is being shown out of competition. The festival ends on 7 September when Huppert will announce who has won the top Golden Lion award.
Source: Reuters
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